I'm Melissa!

 

I’m the kind of person who, as soon as I see a brand, immediately starts thinking about its history, its aesthetic, its social media strategy, and how it could be improved.

Through my experience in marketing, my client projects, my creative endeavors, and studies in fashion marketing and fashion business, I have developed a versatile approach that allows me to work on brand identity as well as a brand’s visual presence and communications.

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My mind is sort of a mix of mood boards, marketing plans, and random business ideas. I love taking concepts and developing them from a “simple idea” into a fully realized brand with its own personality, voice, and purpose.

 

In short, I love turning ideas into compelling experiences.